Randy Raggio is Assistant Professor of Marketing at the E.J. Ourso College of Business at Louisiana State University, where he teaches the capstone marketing strategy course for senior marketing majors. Recent student projects that he has supervised include strategic marketing plans for LPB, Louis DeAngelo's Casual Italian Dining, and Monster Energy drink. He is currently working on research pertaining to branding, brand equity, the impact of Louisiana's post-hurricanes "thank you" campaigns, and strategic pricing issues in B2B services markets. His dissertation focused on empirical and theoretical implications of brands and brand equity for consumers and firms. His research has been accepted for publication in the Journal of Brand Management.
Prior to entering academia, Randy was the marketing director for Kidpower, the toy company that marketed products such as the Funnoodle (the long foam swimming pool "noodles"). He produced more than 13 commercials that aired on national cable TV and appeared on QVC three times. In 1998 he was appointed to the Toy Manufacturers of America Blue Ribbon Communications Panel.
Randy is a competitive swimmer and in 1999 completed a 24-mile solo swim across Lake Pontchartrain, Louisiana in a time of 13:44:22.
Randy received his Ph.D. in marketing from The Ohio State University. He was previously director of the Jack C. Massey Graduate School of Business and instructor of business at Belmont University in Nashville, TN, where he taught undergraduate, MBA, and professional education courses.
How well is the state’s public school system really performing?
One national survey ranks Louisiana as 49th for academic achievement of public school students. Another national report ranks the state dead last. So, how well is the state’s public school system really performing? Where is there room for improvement? What will the new federal “Every Student Succeeds Act” mean for education in Louisiana? And how have the historic summer floods changed things? Louisiana Public Square explores these issues and more on “Pass or Fail? Louisiana’s Education System” Wednesday, September 28 at 7 p.m. on LPB HD and in New Orleans on WLAE.
The panelists are
• Superintendent Michael Faulk, Central Community School System
• James D. Garvey, Jr. , BESE Board President
• Scott Richard, Executive Director, Louisiana School Boards Association
• Rep. Patricia Haynes Smith, D- Baton Rouge; House Education Committee
LPB CEO Beth Courtney and LSU Manship School of Mass Communication professor Robert Mann host the show. The program features interviews with Louisiana Education State Superintendent John White; Debbie Meaux, President of the Louisiana Association of Educators; Brigitte Nieland with the Louisiana Association of Business and Industry and Caddo Parish School Superintendent Dr. Theodis Lamar Goree.
“Pass or Fail? Louisiana’s Education System” can also be heard on public radio stations WRKF in Baton Rouge; Red River Radio in Shreveport and Monroe; and WWNO in New Orleans. Check their station websites for schedule.
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What difference has a decade made?
Who are the winners and losers in Louisiana’s budget battle?
Is the display of Civil War statues in public justified or do they belong only in museums?
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